For years, Fleetwood and other artists like Neil Young have decried the “dumbing down” of their master recordings through MP3. Some of them have been developing technologies to try to restore the original sound, or at least improve upon it. But often that restoration results in songs taking up a lot more memory. Suddenly, your digital player goes from being able to hold 20,000 songs to, like, 100.

Fleetwood has joined the advisory board of a company called Max Sound (Symbol: MAXD), which is releasing its new MAXD technology this weekend at the Grammys. In an exclusive interview with CNBC, Fleetwood joined Max Sound CEO John Blaisure in explaining how the technology works.

The company acquired the rights to software developed by Lloyd Trammell, a highly regarded sound engineer who created the first Surround Sound system. Trammell has come up with a process to restore the high and low ends of the sound wave which are cut off in the compression process, somehow managing to do this while keeping the entire music file the same size. “It (the software) sees all of the data still in there, it says ‘I know what you are and I know where you belong,’ and it literally reshapes that perfect wave sign within that file size,” says Blaisure. “At the same time, it discards all of the trash caused by that compression.”

The company gave me a demonstration, playing several songs, alternating between the MP3 version, and then streamed through MAXD software.  You really can tell the difference.

“It was gobstopping,” says Fleetwood about the first time he heard it. He says even a child could recognize the difference, and the resulting music creates an emotional response. “I went, ‘thank God’ we can get out of this prison, this sonic prison that I consider that the whole world has been put into.”

Max Sound will soon release a free Android app which will allow you to stream your MP3 songs through the software and have it restored in real time. Once that’s up and running, they plan to launch their Apple app with future rollouts planned for Windows and Apple Desktop APPs. Eventually, the company hopes to make money by allowing you to convert your entire MP3 collection and store it on a device for much less money than buying the songs outright all over again, though it is also building its own music store in case you want to do that. One thing MAXD cannot do at the moment is convert songs you’re listening to on streaming services like Pandora.

Blaisure says the company recently secured a $50 million equity line of credit which he’s confident will get the company through, as it tries to convince people who’ve gotten used to the sound of MP3 that there really is a better way to listen to music.  ”It’s like bringing it back to life,” says Fleetwood.

CLICK HERE TO WATCH THE CNBC VIDEO TALKING ABOUT MAXD TECHNOLOGY!

The purchase price of the shares related to the future funding will be based on a 10% discount to the prevailing market prices of the Company’s shares at the time of sales, and the Company will control the timing and amount of any sales of shares to GEM.

In consideration for entering into the $50 million Purchase Agreement, GEM will receive a structuring fee
from the Company equal to two percent (2%) of half the Aggregate Limit, payable from not more than 15% of any gross proceeds from any Draw Down Amount and not later than 24 months from the date on which the Company becomes S-3 eligible (the “Structuring Fee”). If the Company does not become S-3 Eligible, the Company will have no obligation to pay any Structuring Fee to Purchaser at any time. If at any time during the Investment Period, the Company becomes S-3 Eligible and maintains such eligibility for a period of at least 90 days, the Structuring Fee must be paid by the Company.

In connection with the Purchase Agreement, GEM and 590 Partners Capital, LLC, an affiliate of GEM, will each receive common stock purchase warrants, (the “Warrants”), to purchase for a period of five years up to 12,000,000 shares of Common Stock at an exercise price per share equal to the greater of $1.00 or an amount equal to 130% of the average Daily Closing Price based on the 15 trading days preceding March 31, 2012.

The Company shall have no obligation to register any of the shares underlying the Warrants until GEM has been directly or indirectly been responsible for a bona fide fair market offer for a licensing or funding opportunity that results in at least $3,000,000 of funding for the Company within six months from the period beginning on January 25, 2012 and ending 180 days later.

If the Company does not become S-3 Eligible for a 90-day period within six months from the period beginning on January 25, 2012 and ending 180 days later, and if GEM does not, within six months from the date of January 25, 2012, deliver to the Company a bona fide fair market offer for a licensing or funding opportunity that results in the Company receiving at least $3,000,000 of funding, then 21,600,000 of the Shares issuable upon exercise of the Warrants shall expire immediately and in their entirety 181 days after January 25, 2012 and the remaining 2,400,000 of the Shares issuable upon exercise of the Warrants shall remain intact without a cashless exercise option and without the Company having any obligation to register the shares underlying the Warrants other than in accordance with piggyback registration rights in the event that the Company otherwise files a registration statement.

The Purchase Agreement may be terminated at any time by written mutual consent. The Company shall not enter into any agreement, the principal purpose of which is to secure an other financing during the Investment Period. The proceeds received by the Company under the common stock purchase agreement will be used for general working capital purposes.

The foregoing description of the Purchase Agreement and the Registration Rights Agreement are qualified in their entirety by reference to the full text of the common stock purchase agreement and the registration rights agreement, a copy of each of which is attached hereto as Exhibit 10.1 and 10.2, respectively, and each of which is incorporated herein in its entirety by reference.

Max Sound Corporation has developed a revolutionary patent-pending process that can convert any audio into a high definition audio file in real time without increasing the file size. For example, imagine you streamed your favorite movie to your television or tablet.

“We feel that our patent-pending, high definition audio process will enhance the Akamai customer experience with richer audio delivery,” said John Blaisure, CEO of Max Sound Corporation. “Akamai’s NetAlliance Solution Partner program encompasses leading media companies to provide robust and superior workflow solutions for digital media customers. Together, we’re looking forward to bringing a higher quality, crisper audio experience to consumers worldwide.”

About Akamai
Akamai® is the leading cloud platform for helping enterprises provide secure, high-performing user experiences on any device, anywhere. At the core of the Company’s solutions is the Akamai Intelligent Platform™ providing extensive reach, coupled with unmatched reliability, security, visibility and expertise. Akamai removes the complexities of connecting the increasingly mobile world, supporting 24/7 consumer demand, and enabling enterprises to securely leverage the cloud. To learn more about how Akamai is accelerating the pace of innovation in a hyper connected world, please visit www.akamai.com and follow @Akamai on Twitter.

About Max Sound Corporation
Max Sound Corporation is an innovative technology company with the mission to change how we listen to music, watch movies, experience television, and communicate on our cell phones. Max Sound® is to audio what HD (High Definition) is to video. The Max Sound® HD Audio™ Process can convert any audio file to high definition quality while reducing the file size. Visit http://www.maxsound.com/ to watch several video demos and see the difference for yourself.

Max Sound® and HD Audio™ are registered trademarks of Max Sound Corporation

On GRAMMY® night, 12,000 of the music industry’s top influencers will find this official “Souvenir Book” on their seat at the event. When the attendees open the this book, they will immediately see the Max Sound logo, product, endorsements from industry experts, and a demo disc of the Max Sound application at work.

This official book will also be geared toward music fans and enthusiasts everywhere. Additionally, a million more copies of this beautifully illustrated and lavishly produced 200-plus-page book, will be nationally distributed to outlets such as; Barnes & Noble, Wal-Mart, Target, Books-A-Million, HMS Host Airport Stores, GRAMMY Online store, GRAMMY® Museum, and other official GRAMMY® retail outlets.

Max Sound is becoming known to the recording industry as the company with a mission to change how we hear music. “We compromised the Art for Convenience with the introduction of compressed sound for all audio and streaming devices,” said Grammy nominee Mick Fleetwood, of Fleetwood Mac, while visiting the Max Sound Studio in Santa Monica, California.

“Music is about Expression NOT Compression, and on February 12, 2012 all 12,000 attendees at the biggest night of the Recording Academy will be able to learn about and experience the Max Sound technology for themselves” said John Blaisure, CEO of Max Sound.

About Max Sound® Corporation

Max Sound is to audio what HD (High Definition) is to video. The Max Sound® HD Audio™ Process can convert any audio file to high definition quality while significantly reducing the file size. Visit http://www.maxsound.com/demo-reel to watch some demos to see the difference for yourself. Max Sound® and HD Audio™ are registered trademarks of Max Sound Corporation. All other trademarks are the property of their respective owners.

In 1964 Mick Fleetwood met Peter Green and together in 1967 they formed the original blues lineup of Fleetwood Mac with Jeremy Spencer and John McVie. One year later guitarist Danny Kirwan joined the band. By 1969, Fleetwood Mac topped the British singles charts with their first million selling single, “Albatross”. Subsequent singles, “Man of the World” and “Oh Well,” saw Fleetwood Mac out-sell The Beatles and The Rolling Stones that year. By the time Mick Fleetwood was twenty-one years old, he had already played with such great blues artists as Willie Dixon, B.B. King, Buddy Guy and John Lee Hooker.

In 1970, Peter Green left the group and Mick Fleetwood assumed the role of bandleader and manager. He recruited Christine McVie and Fleetwood Mac carried on making great music. Throughout the years Fleetwood Mac went through many personnel changes, and in 1974 Fleetwood met, and added, Stevie Nicks and Lindsey Buckingham to the lineup. This proved to be a magical combination. In 1975, with the release of this lineup’s first album, FLEETWOOD MAC, the band quickly became an American household name. But it was their 1977 multi-Grammy award winning release RUMOURS that today still stands as one of the biggest selling albums of all time having sold over 40 million copies worldwide. It was also under Fleetwood’s guidance that Fleetwood Mac capitalized on their success with ground breaking world tours and further innovative releases, among them TUSK, MIRAGE, and TANGO IN THE NIGHT.

The year 1997 marked the twentieth anniversary of RUMOURS. Fleetwood Mac celebrated this milestone with the 5x multi-platinum, live album THE DANCE, which debuted at number one and remained on the Billboard charts for 77 weeks. The band also embarked on a much-anticipated U.S. tour. This event brought Mick Fleetwood, John McVie, Christine McVie, Stevie Nicks and Lindsey Buckingham back together for 62 sold out shows. Early 1998 found Fleetwood Mac inducted into the Rock n’ Roll Hall of Fame and also at the Brit Awards where they were given the award for Outstanding Contribution to British Music.

Throughout Fleetwood’s career he always wanted to capture that “True Organic Sound” that was in his head. Fleetwood felt that there is a tremendous loss of sound quality in how music is being delivered to the end user today. “We compromised the art for convenience” with compressed sound for audio and streaming devices. When Mick Fleetwood met up with the Max Sound team and experienced how their technology reversed this problem, he knew he had to be part of the team. “I was ready to give up on the quality of today’s audio, then I came across this revolutionary technology and it renewed my faith in the future of recorded music. “If you’re an artist, and you’re serious about your craft then Max Sound is a must” exclaimed Mr. Fleetwood. “We feel that Mr. Fleetwood will be a welcome addition to the Max Sound Advisory board because he shares our corporate vision, on delivering sound the way it was meant to be heard!” said John Blaisure CEO of Max Sound Corporation.

Mick Fleetwood is the most recent addition to Max Sound Advisory Board, which includes some of the most influential and respected names in the music/entertainment industry. They include Strategic Artist Manager Carl Stubner, Music Producer & Motown Catalogue owner Norman Whitfield Jr., PR Mavens Sugar Rautbord and Lane Davis, Grammy Winner Producer/Songwriter Bradley Spalter, Grammy Winning Feature Film Sound Designer Frank Serafine, Entertainment Lawyer Frank Correa, and Westwood Music Owner Fred Walecki.

Max Sound HD Audio creates high definition audio content with extreme Realism and Definition in a way that no other audio technology compares! When the Max Sound process is applied to current standard audio, it is capable of reducing file size by up to 90%, resulting in a pristine and dynamic audio track (44.1 to 128kbps MP3). This provides a huge competitive advantage over other audio technologies, regardless of beginning and ending formats. The Max Sound process understands in real-time which harmonics have been lost or distorted during compression and is able to dynamically restore the audio to its original natural waveform. “This all happens in nanoseconds,” says Lloyd Trammell, Inventor and Chief Technology Officer of Max Sound Corporation.

Continue reading this article on the Huffington Post

In addition to being a successful writer, arranger and producer within the music industry, Norman Whitfield Jr. is the son of the late great Norman Whitfield, writer and producer of many of Motown’s classics, Norman co-wrote and produced many enduring hits for various Motown artists, including “Ain’t Too Proud to Beg”, “(I Know) I’m Losing You”, “I Heard It Through the Grapevine”, “Cloud Nine”, “I Can’t Get Next to You”, “War”, “Ball of Confusion (That’s What the World Is Today)”, “Just My Imagination (Running Away with Me)”, “Smiling Faces Sometimes”, “Papa Was a Rollin’ Stone” and “Car Wash”, having worked extensively with The Temptations as a producer and songwriter producing eight of their albums between 1969 and 1973. Alongside his Motown lyrical collaborator Barrett Strong, Whitfield Sr. was inducted into the Songwriter’s Hall of Fame in 2004.

Like his father, Norman Whitfield Jr. has made a name for himself in the music business and worked with artists such as Jody Watley, Keith Washington, Miki Howard, The Pointer Sisters, Pattie LaBelle, and 2Pac to name a few. Whitfield Jr. joined the Max Sound Advisory board to harvest the opportunity to use HD Audio with his Father’s vast catalog of hits and also to bring the Company his relationships with the biggest R & B Singers and songwriters in the industry today.

“Norman Whitfield Jr. is a strategic kingpin for us,” says John Blaisure, CEO of Max Sound Corporation. “He is well established in the Motown and R & B arenas which helps us fill a very important seat on our Advisory.”

“I was a big part of the Dolby revolution as I have always been searching to find the perfect sound quality, and now my search is over thanks to Max Sound,” said Norman Whitfield Jr. “My Father would be amazed because he understood sound quality at the highest level and was the one who inspired me to be a perfectionist in the field of music.”

Norman Whitfield, Jr. is the most recent addition to the Max Sound advisory board, which includes some of the most respected names in the music/entertainment industry including Strategic Artist Manager Carl Stubner, PR Mavens Sugar Rautbord and Lane Davis, Grammy Winner Producer/Songwriter Bradley Spalter, Grammy Winning Feature Film Sound Designer Frank Serafine, Entertainment Lawyer Frank Correa, and Westwood Music Owner Fred Walecki.

Carl Stubner is Co-CEO of Sanctuary 5B Artist Management, a Universal Music Group company, with offices in Los Angeles, New York and Nashville. One of the industry’s top strategic artist managers and business developers, Carl has orchestrated and executed countless deals for his clients across the music, film/television, and consumer brand industries.

From putting together the super group Velvet Revolver, booking hugely successful Fleetwood Mac tours, co-producing the hit CBS TV Show “Rockstar Supernova”, producing “Tommy Lee Goes to College” on NBC, and producing the upcoming Syfy Show “Culture Shock w/ Tommy Lee”, Carl’s creative vision and focus on brand development have helped maintain Sanctuary as one of the top artist management companies today. Throughout his career Carl has worked with some of the biggest artists and performers in the world including Beyonce, Jane’s Addiction, Nirvana, Alanis Morissette, Fleetwood Mac, Tommy Lee, ZZ Top, Billy Ray Cyrus, Seal, Billy Idol, and many others.

“Carl is a lightening bolt of talent, excitement, marketing and contacts,” says John Blaisure, CEO of Max Sound Corporation. “He brings with him a wealth of knowledge and know-how to assist us in establishing Max Sound as the new technology solution for best-of-breed audio.”

“It’s like opening the door and hearing a song for the first time … When in fact you have known it ALL ALONG …” says Carl Stubner.

Carl Stubner is the most recent addition to the Max Sound advisory board, which includes some of the most respected names in the music/entertainment industry including PR Mavens Sugar Rautbord and Lane Davis, Grammy Winner Producer/Songwriter Bradley Spalter, Grammy Winning Feature Film Sound Designer Frank Serafine, Entertainment Lawyer Frank Correa, and Westwood Music Owner Fred Walecki.

“We are excited to have coverage begin, as we establish our popularity with companies in the broadcasting, movies, music, gaming and cellular industries,” said John Blaisure, CEO of Max Sound. “The Internet Stock Review and its sister publication the “Hollywood Stock Review” will be reporting on our progress, as we succeed in having major content owners convert their music and movie libraries, into our proprietary HD Audio™ format that hands down provides the most accurate reproduction to the original recordings attainable today. We feel confident that it will be quickly recognized by both consumers and content owners, as the new “must have” format in the coming months and years ahead.”

“Max Sound has the potential to re-energize the entire music industry by significantly enhancing the quality of the audio files through their HD Audio process, in a way that was simply not possible until now. After hearing the demos, we were instantly astounded by the clarity and the restoration of today’s heavily compressed mp3s,” said Roland Rick Perry, Institutional Analyst’s chief analyst. “The enhancement was to such a degree that moments after hearing it, we quickly envisioned the potential for every single original recording of every music library in existence to be converted. What’s most exciting though is their potential to help re-energize the entire music industry, much in the same way past hardware upgrades did. When the industry moved from cassette to CD, all collectors of the Beatles for example, had to buy the CD format, which enabled the record companies to sell the same work twice, to the same consumer generating billions of dollars in CD sales in the process. If Max Sound is able to earn a digital derivative royalty rate on every song converted, their potential is clearly limitless. We are excited to be providing coverage, right as they begin to roll-out the technology.”

Max Sound® is to audio what HD (High Definition) is to video. The Max Sound® HD Audio™ Process can convert any audio file to high definition quality while maintaining its existing format without encoding or decoding, significantly reducing the file size to benefit bandwidth providers.

A copy of the report on Max Sound can be found at http://internetstockreview.com or for the PDF Version http://goo.gl/2EYTw

About Institutional Analyst
The Internet and Hollywood Stock Review are part of Institutional Analyst’s (IA) equity research division. Institutional Analyst is an investor relations and investment research firm with offices in Chicago IL, Delray Beach FL and Port Jefferson NY. IA is a leading publisher of news, perspective and market intelligence reports on the equity markets. Working with publicly traded corporations the firm seeks to represent small-cap companies that have products or services, which can be defined as “best of breed.” To align itself with shareholders, it typically seeks to have 90% of its retainer, represented by an equity stake in their client companies. IA has been compensated with four hundred thousand restricted shares for a one-year investor relations engagement.

“Going to a film or concert without Max Sound is like going to a silent film starring Buster Keaton and Gloria Swanson. Interesting but pre-historic,” said Sugar Rautbord, Max Sound Advisory Board Member. “Now imagine your app or iPod and Spiderman 7 with Max Sound. WOW!!!!!”

Sugar Rautbord is President of Sugar Rautbord Public Relations and has worked with the TRUMP Organization, Warner Bros., George Clooney, Larry King (on which she has appeared 3 times,) Miss America Pageant, BLVGARI, The State Department, has authored three New York Times Best Selling Novels, has been a contributing editor to Vogue, Chicago Magazine, Town and Country Magazine, edited numerous Arts Books, served on the State Dept. Fine Arts Committee, is President of Gentry Arts, CEO of FOX Investments, launched Movie Co Theatres, served on the Illinois Humanities Council, and as  a Producer of Spiderman, Turn off the Dark, on Broadway, worked with BONO and Edge of U-2., TARGET, Miss Universe and served in 2 White Houses. Sugar has been featured on OPRAH, Magazine covers, and stories in the Wall Street Journal, FORBES, TIME and Vanity Fair.

In 2011 Ms. Rautbord was named with Warren Buffet, her friend Arianna Huffington, the Queen of Jordon, Kate Middleton, The Emir of Qatar, Piers Morgan and Hillary Clinton as trendsetters and opinion makers. She is an editor of Huffington Post and has been featured this year in Italian Vogue, Wall Street Journal, Town and Country and FOX TV. She has worked on the world’s largest Apps deal and consulted with Hyatt, Hilton and written TV pilots and produced them and is special Ambassador for the Alzheimer’s Association.

“Max Sound has the Potential to be Bigger than HD TV because it applies to many more genres. Max produces truly unmistakable sound quality,” said Lane Davis, Max Sound Advisory Board Member.

Lane Davis is a former Couture Fashion Designer and Manufacturer with Offices in Los Angeles and New York City designing collections sold in the finest high-end retail stores throughout the country, providing wardrobe solution for A-list celebrities and prominent business women Presidents and CEOs.

Ms. Davis is a Platinum Guild Spokesperson and Model having been featured in Vogue, Vanity Fair and Architectural Digest with 10 years of designing and manufacturing clothing for the Auto Show Division of Ford Motor Company and was a 17-year Partner with John Paul Dejoria - Owner of Patron Tequila and Paul Mitchell Hair Care. She is currently the President of FOX Investment Group, which specializes in Consulting, Marketing and Product Placement and is a Partner of Sugar Rautbord Public Relations, Inc.

“Lane and Sugar are the best in the business,” says John Blaisure, CEO of Max Sound Corporation. “It doesn’t get any better than that.”

Sugar Rautbord and Lane Davis are the most recent additions to the Max Sound advisory board, which includes some of the most respected names in the music and entertainment industry, including 4-Time nominee and Grammy Winner Composer/Producer Bradley Spalter, Academy Award winning sound designer Frank Serafine, entertainment lawyer Frank Correa, and Westwood Music owner Fred Walecki.

Max Sound® and HD Audio™ are registered trademarks of Max Sound Corporation.  All other trademarks are the property of their respective owners.